Wearables

Don’t Expect Wearable Tech to Catch on Just Yet

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At the recent tech shows, SES, MWC and now SXSW, the big talk was around wearable devices. However, they are not that new.  We’ve had wearables for decades, in the form of:TV Camera

All of these can be categorized as either accessories or single task devices. In many ways, today’s generation of wearables are really not that different. In terms of use, is a Pebble Watch really that different to a Bluetooth earpiece, for example?

Predictions for wearable sales show growing numbers:

Sounds like a lot? Compare that to smartphones, where 456m were sold in the third quarter in 2013, making sales of close to 1 billion per year. To give wearable uptake a bit more context, think about the rapid adoption rates of iPads or apps. There’s a long way to go for wearables.

I think there are three primary reasons why wearable uptake will be so slow:

This last point is the greatest barrier to adoption. Whilst online news and blogging sites are full of technologists who love all the gadgets, that doesn’t seem to represent the majority. Most people just aren’t that bothered. We love our smartphones, which have become the centre of our digital lives. Health is certainly one area where wearables can offer real benefits, but aside from specific applications, wearables have a long way to go before they become truly useful.